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October 20, 2026

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Marketing

What options exist for running AEO without a large team?

Oct 20, 2026 Comment on What options exist for running AEO without a large team?

Companies without the internal resources or budget to build a dedicated search department still need

Marketing

Thieves’ cant slang

Oct 20, 2026 Comment on Thieves’ cant slang

Insider jargon, previously known as cant, is designed to keep outsiders out. The burglars in

Marketing

Your social ROI dashboard might be misleading you. Here’s why

Oct 20, 2026 Comment on Your social ROI dashboard might be misleading you. Here’s why

The Use Case A marketer posted on Reddit that after two years of managing social

Posts

  • We’re running an A/B test on human and AI involvement in hiring
  • The creep fades
  • What a B2B marketer’s job looks like once AI does the first draft
  • In search of a bargain
  • AEO benchmarking: What market data reveals about AI search
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