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April 21, 2026

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Marketing

The future of generative engine optimization: How 5 GEO trends reshape loop and inbound marketing

Apr 21, 2026 Comment on The future of generative engine optimization: How 5 GEO trends reshape loop and inbound marketing

GEO has found its place in the search landscape, and it’s reasonable to think that

Marketing

The right sort of friction

Apr 21, 2026 Comment on The right sort of friction

If we remove impediments that are in the way of where our customers seek to

Marketing

Move at the speed of social: Meet the new Oktopost Post Editor

Apr 21, 2026 Comment on Move at the speed of social: Meet the new Oktopost Post Editor

In 2026, content marketing is moving faster than most marketers can keep up with. In

Posts

  • How to calculate Earned Media Value for employee advocacy
  • [Research Round-Up] New Insights on Blog Performance and Blogging Practices
  • Talent becomes media
  • Productive dissatisfaction
  • Thin friction and thicker walls
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