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Marketing

Can music influence what we buy? To find out, I dove into the psychology of music

Oct 16, 2025 Comment on Can music influence what we buy? To find out, I dove into the psychology of music

In the first episode of my Nudge podcast, I interviewed the fantastic psychologist Dr. Adrian

Marketing

Significant digits

Oct 16, 2025 Comment on Significant digits

Even though it’s possible to design an oral thermometer that measures body temperature to a

News

How everyday misinformation pervades online content

Oct 15, 2025 Comment on How everyday misinformation pervades online content

People are smarter about misinformation than bots. That’s a problem for chatbots. The post How

Investments

Entity SEO in the Age of AI Search

Oct 15, 2025 Comment on Entity SEO in the Age of AI Search

Websites have been the foundation of SEO strategy for 20-odd years. That’s changing with AI

Investments

Semrush AI SEO: How to Audit Your AI Search Visibility

Oct 15, 2025 Comment on Semrush AI SEO: How to Audit Your AI Search Visibility

AI answers are taking over search. More people are turning to Google AI Overviews, ChatGPT,

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Posts

  • PR and SEO: How to Build More Authority Together (5 Steps)
  • How to build a lead capture form that converts
  • How to Post on Social Media from Claude
  • What AI Overviews mean for SEO & website traffic
  • Predictions, prescriptions and systems change
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