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November 2025

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Marketing

The other kind of magic

Nov 1, 2025 Comment on The other kind of magic

We wait and hope for the first kind, the magic that arrives just when we

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Posts

  • We’re running an A/B test on human and AI involvement in hiring
  • The creep fades
  • What a B2B marketer’s job looks like once AI does the first draft
  • In search of a bargain
  • AEO benchmarking: What market data reveals about AI search
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