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December 21, 2024

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News

How to Use StoryBrand to Improve Your Website

Dec 21, 2024 Comment on How to Use StoryBrand to Improve Your Website

Have you ever visited a website and felt lost or confused? Many websites fail to

News

Tell, Don’t Sell: How Business Coaches Can Embrace Storytelling in Their Marketing

Dec 21, 2024 Comment on Tell, Don’t Sell: How Business Coaches Can Embrace Storytelling in Their Marketing

Business coaching is an industry steeped in transformation. The ideal coaching client is someone who

Marketing

Mediocre tools

Dec 21, 2024 Comment on Mediocre tools

Lousy tools are dangerous. They endanger our safety (physical or emotional) and undermine our work.

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  • Facts and feelings
  • Buyers have already decided before you know they exist
  • How to Win With Buyers Before They Become Buyers
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